East Florence
Florence


Visit East Florence
Popular places to visit
North Alabama Medical Center
If North Alabama Medical Center is what brings you to town, hopefully you'll have a chance to explore more of Florence.
Shoals Conference Center
Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.
River Heritage Park
After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.
University of North Alabama
Enjoy the student vibe when you visit University of North Alabama during your trip to Florence. Stroll along the riverfront or experience the area's live music.
Blackberry Trail Golf Course
Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.
Shoals Community Theater
You can make plans for a show at Shoals Community Theater during your trip to Florence. Stroll along the riverfront or experience the area's live music.
Things to do

Sheffield: Muscle Shoals Sound Studio Guided Tour

Muscle Shoals Sound Studio Tour in Sheffield Alabama
Top hotels in East Florence

Renaissance Shoals Resort and Spa
Price was way to high for a hotel in small town Alabama.
Reviewed on 22 Feb 2026

Residence Inn Florence Marriott
I am expect someone to contact me from the expedia regarding a horrible visit that we had a residence Inn. We paid for seven days and only stayed there three that touch those wrong. There were rats and gasoline smell for days due to an outside event on their parking lot. I expect somebody respond ...
Reviewed on 28 Jan 2026

Budget Inn & Suites
We checked in & got keys. Upon opening the door to the room it stunk like cigarettes & was extremely run down. I won’t go into detail other than run down. Staff was friendly & did not make a big deal when I checked out. I did have to come back the next morning to “check out” and They did give me ...
Reviewed on 17 Feb 2026

ReNew At JW's & bring your Dog too!
Loved this little house. It had everything I needed and was close to my work. Majority of my stay I was alone and I felt totally safe. Definitely recommend this place!
Reviewed on 25 Apr 2025

Cozy Cottage: Under 10 minutes to Pickwick Lake, downtown, & conference center!

The ColdWater Inn
Room was really well kept and clean. We arrived during the middle of a huge renovation that I feel might have been a little to big to remain open, but I understand it also
Reviewed on 28 Feb 2026
