Seoul

Travel Guide

Seoul featuring modern architecture and a city as well as a small group of people
Myeongdong showing shopping as well as a small group of people
Seocho-gu featuring a city, a high-rise building and a river or creek
Lotte World Tower which includes a bay or harbour, landscape views and a city
Myeongdong which includes cbd and a city as well as a small group of people

The South Korean metropolis has some of Asia’s busiest markets and nightlife districts alongside tranquil teahouses and palaces surrounded by gardens.

Seoul is brimming withyouthful vibrancy. Art galleries, cinemas, bars and boutiques are dotted allover the city. Seoulites are also in touch with their past, and you’ll findplenty of instances of traditional Korean culture in palaces and theatres.

Korea has suffered frommany conflicts, and some of the bruises still show in Seoul. The city’s FiveGrand Palaces are testament to this all of these complexes have been destroyedor badly damaged. Today they have largely been restored to their former glory andhouse national treasures, art and traditional architecture. For particularlyfine examples of these palaces, visit Gyeongbokgung, Deoksugungand Changgyeonggung.

Locals possess optimismand friendliness in abundance. Younger Seoulites will be eager to use theirlanguage skills to help you out, and older residents, although not asproficient with their English, are still overwhelmingly warm.

Shopping opportunities inSeoul are boundless. Choose from designer outlets in Myeongdong,traditional craft shops at Insadong and bargain malls at the huge DongdaemunMarket. Wear your new attire while exploring the city’s nightlife. HongdaeYoung Street has an eclectic collection of bars, clubs, live music andindependent cinema.

Soak up classic Koreanculture at venues like Chongdong Theatre. Here, you can marvel atspectaculars featuring traditional music, dance and costume. Sample localcuisine at well-priced stalls and restaurants that serve Korean classics suchas kalguksu (“knife noodles”) or donkas (deep-fried pork cutlets). Foodies willwant to pay homage to the Korean national dish (kimchi) at the PulmuoneKimchi Museum. Kimchi is a fermented vegetable (cabbage, radish orcucumber) dish seasoned with spices. Finish your dining experience with a visitto one of Seoul’s excellent teahouses.

When you want some quiettime, escape to one of Seoul’s regenerated areas, such as CheonggyecheonStream. This stretch of water in the city centre features greenery,wildlife and local art. It’s a great example of Seoul’s ability to innovate,educate and entertain all at once.

Seoul has hot summers andcold winters. The best time to visit is around March through May (spring), orSeptember through November (fall) . Navigate the city using the well-priced andefficient subway system, considered one of the best in the world.

Where to stay in Seoul

Myeongdong which includes street scenes, a city and night scenes

Myeong-dong

Enjoy the popular shops in Myeong-dong. Myeongdong Street is a worthwhile stop, and you can jump on the metro at Myeong-dong Station or Euljiro 1-ga Station to see more of Seoul.

Myeong-dong
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Gangnam-gu

4.5/5(68 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Starfield COEX Mall and Seven Luck Casino Seoul Gangnam Branch. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
Hongdae showing a city, street scenes and outdoor art

Hongdae

You might take some time to check out the abundant dining options in Hongdae. Spend some time visiting top spots like Hongdae Street, and catch the metro at Hongik University Station or Mangwon Station to see more of the area.

Hongdae
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Dongdaemun-gu

4/5(7 area reviews)

You might enjoy the shopping while in Dongdaemun-gu. Gyeongdong Market is a notable sight, and you can get around town at Yongdu Station or Jegi-dong Station to see more of the city.

Dongdaemun-gu
Gwangjang Traditional Market which includes signage

Jongno-gu

4.5/5(86 area reviews)

Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Sejong Cultural Center and National Museum of Korean Contemporary History. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.

Jongno-gu
War Memorial of Korea featuring signage and modern architecture as well as a large group of people

Yongsan-gu

4/5(31 area reviews)

Travellers choose Yongsan-gu for its ample dining options. Hop aboard the metro at Hyochang Park Station or Namyeong Station and check out top sights like Yongsan Electronics Market.

Yongsan-gu
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu, Seoul, Seoul
The price is HK$1,195 per night from 1 Dec to 2 Dec
HK$1,195
HK$1,315 total
1 Dec - 2 Dec
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a fitness center. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (3,064 reviews)
Everything about this place is great. Spacious room, great service, great location, and plenty of dining options nearby.

Reviewed on 6 Nov 2025

ENA Suite Hotel Namdaemun
L7 GANGNAM by LOTTE HOTELS

L7 GANGNAM by LOTTE HOTELS

4 out of 5
415 Teheran-ro, Gangnam-gu, Seoul
The price is HK$1,038 per night from 7 Dec to 8 Dec
HK$1,038
HK$1,143 total
7 Dec - 8 Dec
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff and the clean ...
9/10 Wonderful! (1,670 reviews)
Room was clean... cleaning ends at 4pm though so make sure not to forget to press the button to Make Up Room

Reviewed on 29 Oct 2025

L7 GANGNAM by LOTTE HOTELS
LOTTE CITY HOTEL MYEONGDONG

LOTTE CITY HOTEL MYEONGDONG

4 out of 5
362, Samil-daero, Jung-gu, Seoul
The price is HK$933 per night from 8 Dec to 9 Dec
HK$933
HK$1,029 total
8 Dec - 9 Dec
includes taxes & fees
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a health club. Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (2,776 reviews)
Nice, clean, and welcoming

Reviewed on 3 Nov 2025

LOTTE CITY HOTEL MYEONGDONG
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Oakwood Premier Coex Center

Oakwood Premier Coex Center

5 out of 5
46, Teheran-ro 87-gil, Gangnam-gu, Seoul, Seoul
Stay at this 5-star luxury aparthotel in Seoul. Enjoy free WiFi, free parking, and a casino. Our guests praise the helpful staff in our reviews. Popular attractions ...
9.2/10 Wonderful! (1,443 reviews)
great

Reviewed on 31 Oct 2025

Oakwood Premier Coex Center
Orakai Insadong Suites

Orakai Insadong Suites

4 out of 5
18 Insadong 4-Gil Jongno-Gu, Seoul, Seoul
Stay at this 4-star aparthotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff in our reviews. Popular ...
9/10 Wonderful! (1,448 reviews)
Hotel is clean and staff was very polite! Room was EXCELLENT and very spacious. Store located across the street and location is good for food, shopping and easy access to subways and buses.

Reviewed on 1 Nov 2025

Orakai Insadong Suites
Uljiro Co-Op Residence

Uljiro Co-Op Residence

3 out of 5
246, Eulji-ro, Jung-gu, Seoul, Seoul
Stay at this 3-star aparthotel in Seoul. Enjoy free WiFi, a fitness center, and a 24-hour front desk. Our guests praise the helpful staff and the property condition ...
8/10 Very Good! (2,674 reviews)
Nice simple accommodation in a super convenient area for sightseeing and from/to Incheon Airport as the airport limousine bus stops right at the door step. Gimpo airport access is also easy with just one tube/subway line. Millions of restaurant choices in walking distance. Efficient staff. Defo stay ...

Reviewed on 20 Oct 2025

Uljiro Co-Op Residence
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Things to do

Reviews of Seoul

4.5
Top destination
5 - Excellent
237
5 - Excellent 57%
4 - Good
151
4 - Good 36%
3 - Okay
25
3 - Okay 6%
2 - Disappointing
0
2 - Disappointing 0%
1 - Terrible
1
1 - Terrible 0%

5/5 - Excellent

Verified traveller

Seoul is the best holiday I've ever had and plan to go back as much as possible

4/5 - Good

Verified traveller

Unfortunately the Covina-19 virus meant, understandably, many things we had planned did not happen. However, Seoul seemed like a wonderful city that I would very much like to return to at some time in the future.

5/5 - Excellent

Arparus(penny)

Great City

5/5 - Excellent

Verified traveller

I love to go to korean many time. There are many attactive thing to do there every season. Nice wheather, food and shopping places

4/5 - Good

Verified traveller

It's a regular business location for me. A unique city, very westernised with friendly people and good attitude towards service.

5/5 - Excellent

Verified traveller

Good and kind people, they are trying to help me when I need help in walking direction and also good transportation.