Florence

Travel Guide

Florence
Florence
Florence which includes general coastal views, rugged coastline and a lighthouse
Florence
Florence

When people talk about the dramatic cliffs, breaking waves and evergreen coastline of the northern Pacific Coast, this is what they mean.

Surrounded by state parks, scenic vistas and gorgeous drives through windy coastal roads, Florence offers a fantastic piece of Pacific Northwestern shoreline. Located along 10 miles (16 kilometres) of continuous beaches, it’s also a centre for recreational activities. Set out on a kayak at the Siuslaw Water Trail. Cut through vigorous waves on your own surfboard, just a few miles from the Sea Lion Caves.

Try surf fishing with a weighty line to resist the breaking waves. Roll up your pant legs, grab a bucket and wade for clams during low tide. For a quieter afternoon, set a crab trap on the docks and wait for an easy catch. Relax on a beach towel and nap to the sound of waves gently lapping the sand. No matter your energy level, you will find the pace of activity that’s right for you.

Drive south of Florence and visit the Oregon Dunes National Recreation Area to observe a dramatic contrast of landscapes. On a windy day, watch dune sands swirl under alpine tree growth sprouting on the beach. Or, head north to the Siuslaw National Forest and its vast array of wilderness trails. Bring water and a backpack to take advantage of one of the many daylong hikes in the area.

For striking scenery, drive along Highway 101 along one of the most beautiful road trips in America. Start anywhere along the highway. The drive north or south is a breathtaking journey past forest, beach and rocky cliffs. It’s something you will remember for a lifetime.

To get here, fly into Eugene, Oregon and drive around 70 miles (113 kilometres) east to Florence. Stay in an inland motel or in a hotel poised high atop a craggy face with waves breaking below. Rent a holiday home or set up your tent or RV at a campground. Many fall in love with the special atmosphere of Florence, returning year after year for a refreshing holiday.

Driftwood Shores Resort And Conference Center

Driftwood Shores Resort And Conference Center

3 out of 5
88416 1st Ave Florence OR
The price is HK$1,331 per night from 1 Mar to 2 Mar
HK$1,331
HK$1,497 total
1 Mar - 2 Mar
includes taxes & fees
Stay at this beach hotel in Florence. Enjoy free Wi-Fi, free parking and a beach locale. Our guests praise the helpful staff and the clean rooms in their reviews. ...
8.2/10 Very Good! (1,140 reviews)
Every time we stay here it’s wonderful! The staff is friendly, the grounds are clean, and the beach is perfect

Reviewed on 23 Feb 2026

Driftwood Shores Resort And Conference Center
Economy Inn

Economy Inn

2 out of 5
3829 Highway 101 Florence OR
The price is HK$436 per night from 8 Mar to 9 Mar
HK$436
HK$491 total
8 Mar - 9 Mar
includes taxes & fees
Stay at this motel in Florence. Enjoy free Wi-Fi, free parking and a free casino shuttle. Our guests praise the helpful staff and the clean rooms in their reviews. ...
6.8/10 (729 reviews)
I reserved a room with two beds, but the room only had one queen bed.

Reviewed on 28 Feb 2026

Economy Inn
River House Inn, a Baymont by Wyndham

River House Inn, a Baymont by Wyndham

2 out of 5
1202 Bay Street Florence OR
The price is HK$862 per night from 13 Mar to 14 Mar
HK$862
HK$970 total
13 Mar - 14 Mar
includes taxes & fees
Stay at this business-friendly motel in Florence. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the helpful staff and the clean rooms ...
8.6/10 Excellent! (1,001 reviews)
always friendly staff, always clean and comfy

Reviewed on 27 Feb 2026

River House Inn, a Baymont by Wyndham
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Overlooking Old Town yet In a Secluded Forest Setting

Overlooking Old Town yet In a Secluded Forest Setting

Florence OR
Stay at this holiday home in Florence. Enjoy free Wi-Fi, a garden and laundry facilities. Popular attractions Suislaw River Bridge and Historic Old Town Florence ...
8.2/10 Very Good! (146 reviews)
Nice view & secluded for Florence OR.

Reviewed on 18 Feb 2026

Overlooking Old Town yet In a Secluded Forest Setting
The Dunes: Old Town WIFI River Front Near restaurants & shops. New LR furniture!

The Dunes: Old Town WIFI River Front Near restaurants & shops. New LR furniture!

Florence OR
Stay at this condo in Florence. Enjoy laundry facilities, patios and cable/satellite TV service. Popular attractions Historic Old Town Florence and Siuslaw Pioneer ...
The Dunes: Old Town WIFI River Front Near restaurants & shops. New LR furniture!
The Tides-WIFI River Front Near Restaurants & Shops -  Stairs

The Tides-WIFI River Front Near Restaurants & Shops - Stairs

Florence OR
Stay at this condo in Florence. Enjoy laundry facilities, patios and cable/satellite TV service. Popular attractions Historic Old Town Florence and Siuslaw Pioneer ...
10/10 Exceptional! (289 reviews)
Amenities all nicely in place. Upgrades to curtains, rugs and bathrooms made the stay even better than usual. We've been here many times and will be again.Some exceptional restaurants close by, too.Paul & Roberta GSunriver, OR

Reviewed on 25 Feb 2026

The Tides-WIFI River Front Near Restaurants & Shops - Stairs
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Reviews of Florence

4.1
Top destination
5 - Excellent
2
5 - Excellent 29%
4 - Good
4
4 - Good 57%
3 - Okay
1
3 - Okay 14%
2 - Disappointing
0
2 - Disappointing 0%
1 - Terrible
0
1 - Terrible 0%

5/5 - Excellent

Verified traveller

Old Town very nice spot to stay.

4/5 - Good

Verified traveller

Nice place

4/5 - Good

Verified traveller

Great location to explore the Oregon Dunes!

5/5 - Excellent

Verified traveller

The old Town is a brilliant place in the evening. Big selection of bars and restaurants and quaint shops. Loved it.