Seocho 4-dong
Seoul
Visit Seocho 4-dong
Popular places to visit
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can search for that perfect souvenir. Visit the shops and charming cafes in this culturally rich area.
Lotte World
Have a fun-filled day at Lotte World and see why people love this theme park in Seoul. Visit the shops and top-notch restaurants in this culturally rich area.
Namdaemun Market
This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.
Dongdaemun History and Culture Park
This sizable commercial district is home to a staggering number of shopping malls, specialty stores and traditional Korean marketplaces.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
COEX Convention and Exhibition Center
You don’t have to be in Seoul for a conference or fair to appreciate the facilities of COEX, South Korea’s outstanding events center and mall in Gangnam.
Things to do
DMZ Tour w/ North Korea Experience Hall & Opt. Suspension Bridge
DMZ Tour including Hotel Pick up
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Best DMZ Tour Korea from Seoul (Red Suspension Bridge Optional)
Ultimate Korea DMZ Tour from Seoul (Gondola & Suspension Bridge)
Seoul Night Tour (Gwangjang Market, Royal Palace and Naksan Park)
Top hotels in Seocho 4-dong
Grand Hyatt Seoul
Clean, filtered water and coffee maker available in room which is convenient for longer stays.
Reviewed on 14 Nov 2025
ENA Suite Hotel Namdaemun
Staff were wonderful, room comfortable and clean. Breakfast was made to order and very good. Location was close to subway and easy to walk to markets and other shopping and museums.
Reviewed on 18 Jan 2026
HOTEL THE BOTANIK SEWOON MYEONGDONG
Clean and modern hotel with an excellent gym and close to train station. Cafe and convenience store at the bottom of the building. Odd room design - one room had no door, the other room had a clear glass sliding door so not much privacy if you’re booking the 2 bedroom with friends.
Reviewed on 18 Jan 2026
Shilla Stay Seodaemun Seoul Station
Clean and convenient location
Reviewed on 13 Jan 2026
Shilla Stay Gwanghwamun Myungdong
Clean room, Kind staffa
Reviewed on 16 Jan 2026
Lotte Hotel Seoul
The hotel was stunning, the staff were so accommodating and the location was perfect. It was everything we could ask for and more in a hotel for our first time in Korea!
Reviewed on 8 Jan 2026
Other neighbourhoods around Seocho 4-dong
Seocho-gu
Consider a visit to KEPCO Art Center and take some time to enjoy the abundant dining options during your time in Seocho-gu. If you want to see more of the city, jump on the metro at Yangjae Station or Nambu Bus Terminal Station.
Gangnam-gu
Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Seven Luck Casino Seoul Gangnam Branch and Seonjeongneung Royal Tombs. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.
Samseong-dong
Travellers choose Samseong-dong for its ample dining options. Hop aboard the metro at Bongeunsa Station or Samseong Jungang Station and check out top sights like COEX Convention and Exhibition Center.
Itaewon-dong
If you're spending time in Itaewon-dong, you might enjoy attractions like Itawon Street and Namsan Mountain Park. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.
Seongsu-dong
While you're in Seongsu-dong, take in top sights like Seoul Forest or Hangang Park, and hop on the metro to see more of the city at Seoul-forest Station or Ttukseom Station.
Yongsan-gu
Travellers choose Yongsan-gu for its ample dining options. Hop aboard the metro at Hyochang Park Station or Namyeong Station and check out top sights like Yongsan Electronics Market.
